Joey Gamper Cuthbert

Joey Gamper Cuthbert is Chair of SportCheer England, the National Governing Body for cheerleading in England, recognised by Sport England in 2026. She played an instrumental role in leading the organisation's development and its journey to recognition, helping establish the foundations for the sport's future growth. A former athlete, head coach, programme owner and national team manager, Joey brings experience spanning grassroots participation, elite competition and organisational leadership. She is also the founder of Squad Safe consultancy and a best-selling author, specialising in athlete welfare, safeguarding and culture change in sport.